Master Social Media in 2 minutes
September 18, 2009
If you blog, or engage in any form of social media activity, you should take 2 minutes to learn from Kathy Sierra by looking at the slides below.
If you’re thinking about starting a blog etc, you should know this too.
Note to self: How am I doing in this regard?
[Bonus Link] Here is a cool wiki on Social Media Monitoring Tools
Categories: social tools, Stephen Hamilton
blogging, Kathy Sierra, social tools, Stephen Hamilton

This was great, Stephen. Many thanks for posting it. I didn’t think I could learn so much in two minutes. Man was I wrong?! Best regards, P.
No worries Paul! I’m glad others can benefit from these things I stumble across. I was a big fan of Kathy Sierra’s blog.
Stephen, Thanks for posting that. I’ve noticed a pattern with most of the blog and web sites I design for my clients: They are all fired up at launch, but as the weeks go by they need frequent pep talks to keep the site fresh and active.
I really think that a big part of developing and designing web sites and blogs for clients is the “motivational” period after the site has been up and running for a few months. I’ll share the slide show you have here with them, it puts a lot about blogging and marketing results into perspective.
Appreciate it,
robert
I totally agree, Robert. This is why I try to make it clear to prospective clients that they need to treat this kind of endeavour as a marketing exercise, not an artistic exercise, and not as an IT exercise. I find this approach helps to get them into the appropriate mindset, although keeping them motivated can be a challenge, but nothing stokes their excitement like real results and tangible outcomes!
At the risk of repeating myself, if you enjoyed these slides, check out Kathy’s “Creating Passionate Users” blog. (http://headrush.typepad.com/)
Although I don’t think she is posting there anymore, it is full of great posts about the need to focus on your users (aka customers), not yourself.
Thanks for commenting!